We’d like to put a face to your name.

Whether it’s at a trunk show or at our shop in PMQ, we believe the best way to understand our customers is by engaging with them in person. Not only do we want you to experience firsthand the fit and feel of ALY & RACHELLE, but we also want to help you find the pieces that work best for you.







Visit our shop for a personal fitting session with our designer, or simply stop by to say hello and have a peek at our current collection. Feel free to bring along a guest or two; we know it’s more fun to shop with friends.

Taking your measurements and understanding your wardrobe needs are essential in achieving the perfect fit. During your appointment, we’ll take your measurements and discuss how we can tailor our styles for you. Afterwards we’ll create made-to-measure pieces based on your measurements and our conversation. Finished items will then be shipped directly to your doorstep within 2-4 weeks. If you need your pieces sooner, let us know. We’re no strangers to deadlines, and we’ll try to work with your schedule.

Prices for made-to-measure services:

Tops, shorts, skirts and trousers:  Price of product +HK$150
Dresses and coats: Price of product +HK$300








Looking for something unique and glamorous for a special occasion, why not try our couture services.  Book an appointment with our designer to discuss and create your dream dress or outfit.


This service will be split into four parts:



  1. During your first appointment, we’ll take your measurements and discuss how we can tailor our styles for you. Afterwards our designer will draw up a couple designs for you to choose from based on our conversation.
  2. In your second appointment, we'll show you the different designs for you to choose from. If you would like to change anything, please fee free to discuss with our designer, our aim is to make sure our customer is happy with the end result.  We will redraw it until you are happy with the design.  Once you are happy with the design, we will make a mock of the dress for you to try the fit.  
  3. At our third meeting, you will try on the mock to feel the fit and see the design.  During this stage, you can still make changes to the design and fit.  If the changes are not too drastic, we will proceed to the next stage.  However if there is a huge change in design or fit, we will make another mock for you.  
  4. During our forth meeting, your dress will be ready.  If there are still small alteration to be made, we will be happy to alter it for you for the perfect fit.  



Please note that all couture pieces will take 3 - 6 months. 



For more information, quotation and booking, please email:



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